cinovid

The World of Photography

USA 1986, video, col, sound, 24:35 min

realized by:
William Wegman, Michael Smith

notes:
Aka: 1985.

cast&crew:
editing:
Shelly Silver
writer, music:
A. Leroy
realization:
William Wegman
camera:
Mark Fischer
music:
Jay Weigal
other:
Alan Herman
realization, production, writer:
Michael Smith
music:
Mark Bingham

available copies:
Video Data Bank:
video, sound
available for rent
Electronic Arts Intermix - EAI:
video, sound
available for rent

synopsis: Copyright Electronic Arts Intermix, New York. See the EAI Online Catalogue for further information about this artist and work
Artists Michael Smith and William Wegman - both of whom use conceptual humor as an art-making strategy - collaborated on this satirical commentary on photography, the process of image-making, and the interchange of "high" art and "low" culture. The tape is structured as an instructional guide that advances the "slice of life" method, imparting not only technique, but attitude and approach to the subject of photography. Wegman plays the world-weary artiste, a professional photographer who takes the innocent and earnest Mike under his tutelage. The business of art, the "reality" of the photographic image, and its pervasive role in contemporary culture are among the issues that receive irreverent treatment in this comedic collaboration.

synopsis: Video Data Bank, Chicago
A day in the life of a professional photographer (Wegman) and his eager student (Smith), this tape offers a humorous, at times surreal, how-to instructional course in photography. Filled with practical advice, the tape sardonically centers itself more on the need to cultivate an effective artistic persona than actually taking any photographs. Wegman asks: "Before you carve out your own niche, it's important to ask yourself one tough question: Do You Have the Aptitude?"


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